Hot off the letterpresses.  You’re so evolyte now.

Yup, we went there.

Simplicity is sexy, let’s bring it back.

Oh, you thought all we did was work?  Introducing evoWear a.k.a. evoSwag.

This is the St. Alfred’s window graphic for their Six Points Nike popup store in Chicago’s Wicker Park neighborhood. It’s great teaser marketing for a product/concept release, and it looks beautiful.

Whether he likes it or not, we’ve nicknamed one of our associatez (yah that’s a ‘z’) Quiet Lightning. Why? Because he sits quietly soaking it all in and then…POW, he strikes and you’re like “pow.”

Follow him on twitter, seriously, do it. He’s big there. http://www.twitter.com/jhof

He goes wheels up on random Saturday mornings and also memorized the Contra 30 extra guys code.

So, we thought we’d make two horribly designed logos/badges so he can commemorate the occasion.

There are so many things right with this from a marketing perspective:

Subject line
Call to action
Ticking time bomb discount
Customers don’t have to think
Social sharing
Simple + picture

Amazing!

This billboard creates quite the emotional sensation, eh? Be sure to zoom in.

Marketing: http://evolyte.com

Oh, we can do billboards too

We came across this great little blog today with a ton of PSD resources for digital designers. Have a go, eh?

http://www.premiumpixels.com/

Or just give us a click: http://Evolyte.com

Sell your product somewhere where it stands out, not surrounded by competitors (i.e., the only game in town). See Cranium when they got their start by selling in Starbucks.

Don’t however put it where your target customer is not.

The product pictured got about half the equation right. What do you think?